+30-50%
form completions, ask one question on the form, the rest filled by Lusha
98%
email accuracy on verified contacts
< 2 seconds
from form fill to enriched record, before intent cools
FORM ENRICHMENT
CRM SYNC
WEBSITE VISITOR TRACKING
Review, qualify, and route every inbound lead in one place. No switching tabs to check a score before deciding where it goes.
Trigger enrichment from every form fill, so the record is complete before a rep or a routing rule touches it.
Enriched, deduped, and routed straight to Salesforce or HubSpot, checked against existing records first so nothing doubles up.
Ask about any inbound lead and get the record, the score, and a drafted reply in one answer, before the callback.
Automatically enrich new SalesLoft leads with verified contact data—so reps start outreach with complete, accurate information.
Enrich chat and demo request leads in real time and sync them into Salesforce campaigns—automatically and accurately.
Learn how to complete, update, and maintain CRM records using verified contact and company data. Improve routing, segmentation, scoring, prospecting, and reporting with a CRM enrichment workflow built on Lusha.
Taking the one or two fields a lead submits and filling in the rest, title, company, firmographics, verified email, and phone, from a verified database, before the record reaches a rep. It lets you shorten the form without losing the data.
A form fill, chat, or demo request triggers an enrichment call through the CRM integration or the API. Lusha matches the email or name and company to a record, returns the missing fields, checks for duplicates, and writes the complete record to the CRM. No manual step.
Salesforce and HubSpot natively, plus Salesloft, Outreach, and any tool that can call the API or connect through n8n, Make, or an MCP client such as Claude or ChatGPT. The full list is on the integrations page.
No. Each inbound lead is checked against existing records before it is written. A match updates the existing record’s empty fields; a new lead creates one record.
Lusha publishes 98% email accuracy and 86% phone accuracy, with the method, on lusha.com/data. Match rate on any given lead depends on the identifiers submitted; an email matches more reliably than a name alone.
Lusha operates under GDPR and CCPA and is certified under ISO 27001, ISO 27701, and SOC 2 Type II. How data is sourced, and how individuals can opt out, is on the Trust Center.
Yes. Enriched leads can be scored against your ICP and closed-won profile, and the score can drive routing rules in your CRM or through the API. See lead scoring.
Yes. That is the main reason teams use inbound enrichment. Ask for an email, and Lusha returns the fields you would otherwise have asked for.
Company-level buying signals such as funding, hiring surges, and leadership changes, plus a job change signal on the contact where available. Signals are business events at companies; they are not a record of an individual’s browsing.
