What is Outreach?
Outreach is a sales engagement platform that helps reps run multi-channel sequences across email, phone, and social, and gives managers visibility into pipeline activity and rep performance. Sales teams use it to standardize outbound outreach and keep every touchpoint tracked in one place.
Lusha and Outreach
The Lusha and Outreach integration lets you push prospects and accounts you find in Lusha directly into Outreach, without copying and pasting between platforms. Verified emails, direct dials, and firmographic data land in your sequences the moment you export them.
Field mapping controls which Outreach fields get populated on export, for both Prospects and Accounts, and you can toggle Allow Override to refresh existing records instead of skipping them.
How to connect Lusha and Outreach
You need Admin or Manager access in Lusha and admin access in Outreach to activate the integration. From your Lusha dashboard, click your name in the top-right corner, go to the Integrations tab, and select Outreach. Click Connect, sign in to Outreach when prompted, then continue to field mapping. For full setup and field-mapping steps, see the Lusha and Outreach integration docs.
