What is Pipedrive?
Pipedrive is a sales-focused CRM built around a visual pipeline view, designed to help sales teams track deals from first contact to close. It's popular with small and mid-sized sales teams for its simplicity and its focus on activity-based selling.
Lusha and Pipedrive
The Lusha and Pipedrive integration lets you push contacts and organizations you find in Lusha directly into your pipeline, without copying and pasting between platforms. Verified emails, direct dials, and firmographic data land in Pipedrive the moment you export them.
Field mapping controls which Pipedrive fields get populated on export, for both contacts and organizations, and you can toggle Allow Override to update existing records rather than skip them. A built-in identifier checks for existing matches first, so your pipeline doesn't fill up with duplicates.
How to connect Lusha and Pipedrive
You need Admin or Manager access in Lusha and admin access in Pipedrive to activate the integration. From your Lusha dashboard, click your name in the top-right corner, go to the Integrations tab, and select Pipedrive. Click Connect, sign in to Pipedrive when prompted, then continue to field mapping. For full setup and field-mapping steps, see the Lusha and Pipedrive integration docs.
