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Gmail

Save verified prospects to Gmail contacts and enrich your email workflow with Lusha buying signals.

Productivity & Workflow

What is Gmail?

Gmail is Google's email platform used by over 1.8 billion people worldwide. For business teams, Gmail offers a simple, secure way to manage email across your organization, with seamless integration into Google Workspace. It's the foundation of communication for millions of revenue teams, making it an ideal place to manage prospect interactions and build relationships.

Lusha and Gmail

Connecting Lusha to Gmail lets your revenue team add verified prospect data directly into your email workflow. When you find a prospect in Lusha, you can save their contact information to Gmail contacts in one click, keeping your prospect database organized alongside your email communication history. This eliminates manual data entry and keeps your contact list current as you build and manage outreach campaigns.

The integration also enables you to enrich incoming Gmail contacts with Lusha's verification data, so when a prospect reaches out, you immediately see their verified details, company information, and buying signals. For teams using Google Workspace, this creates a single source of truth for prospect data, email, and communication history in the tools your team already uses daily.

How to connect Lusha and Gmail

Start by logging into your Lusha account and navigating to the Integrations section in your workspace settings. Select Gmail from the available integrations, authorize access to your Google account, and confirm the permissions. Once connected, you'll be able to save prospect data to your Gmail contacts and enrich existing contacts with Lusha data.

How Lusha works with Gmail

01

Save prospects to Gmail contacts instantly

Find a prospect in Lusha's workspace and export their verified contact information directly to your Gmail address book. Your contacts stay organized and accessible from your email app, mobile device, and Google Calendar. Example: Your SDR finds a prospect at a target account in Lusha and saves the contact to Gmail with a single click. Their email, phone, and company information are now available everywhere you access Gmail.

02

Enrich incoming leads with verified data

When an inbound lead emails you through Gmail, use the Lusha extension or integration to instantly pull verified enrichment data for that person. See their job title, company details, LinkedIn profile, and buying signals without leaving Gmail. Example: A prospect from your target account reaches out via email. You instantly enrich their contact record with Lusha data, revealing they're a decision-maker and their company is actively hiring in your adjacent market.

03

Build targeted prospect lists for Google Workspace campaigns

Export verified prospect lists from Lusha and import them to Gmail contacts to organize outreach by company, role, or industry. This keeps your Google Workspace account aligned with your prospecting strategy. Example: Your marketing team builds a list of 500 VP-level prospects in your ICP using Lusha. They export the verified contacts to Gmail, then segment them in Google Workspace for targeted email campaigns.

04

Keep contact data fresh as prospects move

Maintain data accuracy as your prospects change jobs. When Lusha detects a job change for someone in your Gmail contacts, you can quickly update their record with their new company, title, and email address. Example: A champion prospect you've been emailing moves to a new company. Lusha alerts you to the job change, you verify their new details, and update their Gmail contact record to keep outreach on track.

Related workflows

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