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Make

The Lusha Make Connector automates prospecting and lead enrichment into your workflows

Custom workflows and integrations Built by the partner

What is Make?

Make (formerly Integromat) is a visual-first, no-code automation platform founded in 2012 that helps businesses automate complex workflows without writing code. With 3,000+ pre-built app integrations and a drag-and-drop scenario builder, teams can connect their entire tech stack and orchestrate data movement, transformation, and triggering across systems at scale.

Lusha and Make

The Lusha integration with Make lets teams enrich and qualify leads and companies with verified B2B data as a built-in step in their automation scenarios. Instead of enrichment being a manual lookup, it becomes part of the same visual workflow that already moves data between your CRM, marketing automation, and outreach tools, so every lead that enters the system gets accurate data by default.

How to connect Lusha and Make

Add Lusha as a module inside any Make scenario and configure it alongside your other connected apps. Choose which contact or company fields to enrich, map the results to the fields you want to update, and your workflow runs automatically. For step-by-step instructions, see the Lusha and Make integration docs.

Common use cases

01

Auto-enrich new leads in Make

Automatically enrich every new lead that enters your CRM by building enrichment into your Make scenario so no prospect record ever lacks verified contact data. Example: "A form submission triggers a scenario that enriches the contact and creates a CRM record in one flow."

02

Route leads by firmographics

Enrich first, then branch your Make scenario based on company size, revenue, or industry to route leads to the right owner automatically. Example: "Enterprise-sized accounts are routed to a senior AE, SMBs to an SDR, all within the same scenario."

03

Sync enriched data across tools

Fan enriched contact data from Lusha out to your CRM, spreadsheet, email platform, and Slack in a single Make scenario. Example: "One scenario enriches a lead, updates HubSpot, and notifies the sales team in Slack simultaneously."

04

Trigger enrichment on any event

Fire Lusha enrichment automatically when an event happens in any connected app, not just your CRM. Example: "A new product signup triggers a scenario that enriches the account and adds it to a nurture sequence."

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